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Issue 473, 19 November 2001

Marketing award

Leeds University Business School (LUBS) has won the Association of MBAs (AMBA) award for marketing. Competing against institutions around the world, this is the first time the School has entered the competition and follows the award of an ‘excellent’ 22 points in this year’s teaching quality assessment. LUBS MBA is one of 35 AMBA accredited programmes in the UK.

AMBA marketing manager Paula Glason said: "We were very impressed by the depth of LUBS’ communications strategy. Clearly a great deal of thought had gone into it, and the results achieved – especially in terms of student numbers – speak for themselves."

LUBS’ marketing manager Sara Avery said: "We are delighted that our hard work has resulted in this accolade."

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