Reporter 407, 6 October 1997

Cheers! Toasting a fruitful summer

Leeds student Claire Webster spent the summer enjoying a first taste of the wine trade – gaining crucial work experience and identifying new markets for a local organic wine company.

As part of the nationwide Shell Technology and Enterprise Programme, which allows students to carry out specific projects in local companies, Claire was placed with Bramley-based Vinceremos Wines and Spirits. She carried out a marketing project which included researching potential customers for organic wines such as restaurants and health food shops.

“Claire made a real difference to the company,” said Jem Gardner, Vinceremos Managing Director. “She identified some new outlets and helped increase our sales. It was definitely worth taking part in the STEP project and we would certainly consider taking on another student.” Claire said the experience had been invaluable. “It can only help when I start looking for a job after my degree.”

The University acted as the agency for STEP in Leeds for the first time this year, and on 28 August participating students gave presentations before a panel of judges including Martin Wainwright, Northern editor of The Guardian, and Steve Tiernan, from Shell. Claire, who is studying Japanese and Management Studies, won the prize for the best presentation.

Another Leeds student, Mark Roy, was one of the six STEP into the Environment finalists at the national finals in London in September. Mark, who is studying Environmental Management, was placed with MD Foods in Blackburn where he looked at ways of minimising water use by investigating alternative water supplies and water saving devices.

Ten of the twelve companies participating in STEP were subsidised by Leeds TEC, and the other two by the Department of Trade and Industry.

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