Reporter 401, 6 May 1997

Harrogate is top town for Volvos

Research showing the car you drive is influenced by where you live has been carried out by the University company GMAP. Based on an analysis of the DVLA database of 28.6m vehicles, GMAP's research reveals Essex as having one of the highest concentrations of Ford XR2s and XR3s and Golf GTIs. Harrogate has more than three times the national average of Volvo drivers and people in Watford are particularly keen on the Ford Mondeo. The most popular car among men is the Ford Escort, while women prefer the Ford Fiesta.

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